Reagan brings a strategic and creative approach to marketing, with experience working across multiple channels and stages of the customer journey. Her background in marketing and communication strategy, combined with hands-on agency experience, has given her a well-rounded understanding of both the strategic and executional sides of marketing.
At CC&A, Reagan manages marketing initiatives across a portfolio of client accounts, developing and coordinating campaigns across social media, email, websites, digital promotions, and other marketing channels. She manages social media presence across platforms, develops and executes email marketing campaigns, coordinates website content and updates, supports event marketing initiatives, and contributes to lead generation and nurturing efforts.
Reagan also serves as a key point of contact for clients, working closely with stakeholders to understand their goals, develop marketing priorities, and coordinate initiatives across internal teams and external partners. Her role requires balancing multiple accounts and priorities while ensuring that marketing efforts remain consistent with each client’s brand, audience, and business objectives.
She has experience managing email campaigns ranging from targeted client communications to large-scale marketing initiatives, as well as supporting brand visibility and reputation through digital channels. Her work also includes coordinating promotional initiatives, developing marketing content, managing digital presence, and helping clients create cohesive marketing strategies across channels.
What Reagan enjoys most about marketing is the balance between creativity and strategy. She is particularly interested in brand positioning, storytelling, audience engagement, and understanding how individual marketing efforts can work together to support broader business goals.
She brings curiosity, organization, strategic thinking, and a collaborative approach to her work and is continually expanding her knowledge across the evolving marketing landscape.
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